๎‚

Crisis & Intake:
1-855-687-1868

One in Twenty

Nov 25, 2019

> One in Twenty
BWSS 1 in 20 Poster campaign to bring awareness to sexual assault

1 in 20

Outdoor print poster campaign

2019

During the 16 Days of Activism Against Gender-Based Violence in 2019, we worked with a team of creatives to design a poster campaign that sheds light on sexual assault under-reporting.

Behind every woman who reports a non-spousal sexual assault are nineteen women who do not report to police. Instead, these women reach out to critical resources such as the BWSS crisis and support line.ย 

This poster campaign brought that statistic to life across Vancouver.

BWSS 1 in 20 Poster campaign to bring awareness to sexual assault
The poster depicted the image on one woman laid over 19 other posters that depicted 19 silhouettes, indicating women who, although not recorded by official statistics, access our crisis supports.
BWSS 1 in 20 Poster campaign for the 16 Days of Activism

Campaign Impact

The campaign received outstanding media coverage and shares through social media

Vancouver Courier tweet in support of BWSS 1 in 20 campaign
Vancouver is Awesome tweet in support of BWSS 1 in 20 campaign
News1130 tweet in support of BWSS 1 in 20 poster campaign
Tweet in support of BWSS 1 in 20 sexual assault awareness poster campaign

This campaign was featured in these media outlets

As seen in the Vancouver Courier
As seen in News1130
As seen in Vancouver is awesome

Campaign Outcomes

9

Featured by over 3 local and 1 national media outlet.

9

Campaign shared widely on social media.

9

Increased awareness around importance of community supports for sexual assault survivors.

BWSS 1 in 20 Poster campaign for the 16 Days of Activism against gender based violence

#KnowMore

Mar 8, 2017

> #KnowMore
#KnowMore BWSS campaign 2017

#KnowMore

Social Media/Digital

2017

Each year in BC, more than 30,000 women and children affected by domestic violence are referred to violence against women counselling and outreach programs.

In addition, more than 18,000 women and children access transition houses and safe houses to escape violence or abuse.

As well, an average of 2326 women were admitted to a BC hospital for severe injuries sustained by a male partner.

#KnowMore BWSS campaign

Campaign Impact

The campaign received media coverage and shares through social media

Campaign Outcomes

9

Shared widely on social media.

9

Campaign posters distributed throughout the city of Vancouver.

9

Increased awareness about gender-based violence safety planning, counselling, and outreach programs.

BWSS KnowMore campaign

Itโ€™s In Your hands

Apr 21, 2013

> Itโ€™s In Your hands
Prevention of Violence Against Women Week

#ItsInYourHands

Social Media

2013

Preventing Violence Against Women โ€“ Itโ€™s In Your hands

Each year we commemorate Prevention of Violence Against Women Week held in April.

During Prevention of Violence Against Women Week we engage our on and offline communities in violence prevention by remembering we all have a role to play in preventing violence against girls and women as individuals, in our relationships, in our community, and in society.

 

This social media and poster campaign engaged, empowered and raised awareness to end gender based violence.

#KnowMore BWSS campaign

Campaign Impact

The campaign received shares through social media and engaged many youth through education opportunities